Adman 2021 – KFC TRUCK

Kanokporn Kulsri pound to present :

KFC is the most beloved fried chicken and generates the highest sales in Thailand with over 800 branches. But believe it or not, customers still say that is not enough and call out to have more branches close to them.

No matter how much we love to expand more branches, but with the area limitation, we can not do so. However, we won’t leave no one behind. Introducing, The Geolocation Branches! Thanks to the data, we start by collecting the data about which location that customers are eager to eat KFC.

After that, we build a KFC Food Truck and follow the geolocation to those areas that do not have a KFC branch, in order to satisfy customers with our Fried Chicken. Even though this campaign does not have any advertisements… But once our KFC Food Truck arrives at the location, we receive a very warm welcome from our customers that are waiting to enjoy our Fried Chicken.

Many media say that “if you want to eat KFC today, they will go to your door” KFC Food Truck still continues to go to several Geolocation that customers want to eat fried chicken across the country to fulfill the fried chicken needs for everyone in Thailand.แสดงน้อยลง