Kanokporn Kulsri pound to present:
KFC THINKS BEYOND THE BUCKET INTRODUCING SWAP It’s a usual thing that small brands generally promote themselves on big brands’ pages. As a result, the big brands see this as a problem, when they always have to delete or hide those promoting comments from the small brands.
Also, some seriously don’t allow any brands to leave unrelated comments in their posts. But KFC thinks different.
Introducing : Swap. We believe this is a great approach to share business opportunities and to build a good relationship with all small businesses, by allowing them to promote their products and leave comments on our page. What we have done is swap our post and send back to their facebook page. It has become a huge trend.
SME’s social media talks about us a lot. Many small brands have responded to join with us. Likewise, they also allowed us to promote our brands on their pages. Until today, this has become a very common thing that small brands can promote their products by leaving comments on our page.
It is a simple way to help each other generate voices and build brands on social media platforms. 100% Response Rate in KFC Page 20% Engagement Growth 0 THB Investment 3X Brand Love Growth
